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The Story

It’s a story of cattlemen, a story of craftsmen and of chapman.

It’s a story with deep roots in cattle, in land a family who wanted to share that with lovers of fine beef. As fifth generation, this is the story of my family.

"When you’re working with beef that has been gradually perfected for more than a century, the potential is endless."

Our Brands

Experience the taste - Authentic flavours, fineness of texture and an unparalleled level of product assurance are the hallmarks of our brands.

Oino Gustus - A fine choice

Over five generations the Angus family have made daily choices that shape their land, their cattle herd and their beef. Oino Gustus is the reflection of each and every choice.

Oino Gustus is taken from the Celtic origin of the name Angus.

Meaning “One Choice” these two words illustrate the culture that stands behind the Signature Beef suite of brands: Respect and admiration for the cattlemen and women that came before us and steadfast integrity and honesty in every choice.

Kimberley Red - A red to remember

Over 400 000 acres of prime cattle country forms the home of Kimberley Red. This timeless land provides deep, authentic flavours. A fine textured beef that is truly unique and of unrivalled consistency.

Kimberley Red is more than beef - it's a tradition born from generations of people who would not compromise on quality. The skills of raising beef cattle, of selection, nurturing and handling are crafts passed down through the ages.

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